A
Technically-superior wedding video service.
Q: So what
makes our videos look so much better, and why should I care?
To start with, we
shoot everything in High Definition - HD . Full HD. That’s 1080P, which stands for
1080 lines, Progressive Scan.
A lot of
videographers shoot with DV cameras. While these were the
pinnacle of technology in 1995, they still shot interlaced
footage. Interlacing is a method of recording alternate
scanlines to conserve on bandwidth for television broadcast. It
effectively lowers the vertical resolution of the picture,
especially in scenes where things are in motion. The result is
jaggies on edges, especially if you pause the video to look at a
shot.
DVD doesn’t have the
limitations that television does, as it can handle Progressive
Scan video. When a film is transferred to DVD, the film frames
are scanned all at once, not in to interleaving passes, which
provides a superior picture detail. And when you pause the
playback, the picture remains sharp and clear.
We also shoot in high
definition, even when our footage is going to be used to make a
regular DVD. There are real benefits to this. While a lot of
wedding/event videographers use “DV” cameras because they feel
that their customers are happy with the results, we choose to
take a different tact and improve on the status quo. We
recognized that DV’s other shortcoming was a lower color
subsampling rate. DV simply doesn’t record colors at a very high
resolution. Have you ever noticed that red taillights, and red
sports cars seem to be a little “fuzzy” around the edges? That’s
because of the reduced color subsampling in DV and NTSC
television.
So what’s better
about our high definition? Besides the raw resolution being six
times as much as it is with standard definition video, the color
is sampled four times as often, resulting in 24 times more color
information on the HD master video. Since DVD can render 4 times
the color detail that DV can, our high color HD footage will
look much better too. It’s still a standard DVD that you can
play on any DVD player, but the quality of the signal is the
absolute best that DVD can be. So your bouquet of red roses
won’t look like a red fuzz-blob. And if your photographer failed
to get all the shots, we can provide you with nice 2.2 megapixel
stills from our HD editing system, which can enlarge to 8x10
quite nicely. So you can see that the benefits of our HD
shooting are numerous.
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